Hacking the Narrative Episode 6: AI, synthetic data, and the future of market research

Code Red’s new limited podcast series, Hacking the Narrative, focuses on conversations that delve into some of the most important trends and issues in cybersecurity PR and marketing.

In the 6th episode, Code Red CEO Robin Campbell-Burt wraps up his discussion with Andrew White, CEO and Co-Founder of Sapio Research. Concluding the chat, they discuss how advances in AI are shaping the field of research – for better and for worse – and how PR and marketing teams can make the best of the latest developments.

Watch part three of the discussion below: